The Occam Partner Program: Turning CX Assurance into MSP Revenue

In today’s contact center as a service (CCaaS) marketplace, pressure is mounting. Customers expect flawless interactions across voice, chat, AI, and digital channels; seamless migrations; and consistent performance across the entire CX environment. SLAs, brand reputation, and revenue are always on the line.

The Occam Partner Program delivers value across the ecosystem. Referral partners can maintain their advisory role and earn revenue from every deal they introduce, while Value-Added Resellers (VARs) can embed Razor into their portfolios to win larger opportunities and strengthen client relationships.

This post focuses on Managed Service Providers (MSPs), who gain the greatest upside. Each MSP receives its own dedicated instance of Razor, unlocking two kinds of benefits:

• • • Internal wins: stronger delivery through migrations, peak-time readiness, disaster recovery, and proactive monitoring.
    • External wins: new revenue streams by bundling Razor into professional services, offering it as managed assurance, or reselling full instances directly to customers.

  A clear tiered framework (Bronze, Silver, Gold) expands these gains with increasing discounts, margins, validation capacity (more ports), and enablement support as MSPs scale—transforming assurance from a cost center into a recurring revenue engine.

  In this post, we’ll explore: 

  1. 1. The challenges MSPs face in today’s CCaaS landscape
     2. How the Occam Partner Program creates value for all partner types–MSPs, VARs, and referral partners
     3. Why MSPs gain the greatest upside with their own dedicated instance of Razor
     4. The service opportunities, tiered framework, and recurring revenue models that transform assurance into profit
     5. Next steps if you’re ready to explore partnership

The Problem MSPs Face in CCaaS Today

From an increasingly crowded market to dwindling profit margins, MSPs face rising complexity in CCaaS today. Here are a few of the issues you might be encountering:

Dwindling revenue in a crowded market

Competition among MSPs is intense. Enterprises often view managed service offerings as interchangeable, with portfolios looking very similar across providers. Winning deals today requires more than simply offering a contact center technology stack. It’s about proving differentiation—especially since your clients’ customers stay loyal when their experience is seamless. That’s where Occam’s MSP Partner Program comes in. Powered by Razor, it verifies and assures CX performance, and with continuous monitoring, sends automatic alerts the moment customer experience falters.

Rising overhead and shrinking margins

Delivering CX assurance manually is slow, inefficient and fragmented, and using third-party vendors is expensive. Every dollar spent outsourcing erodes your margin, and when things go wrong— project overruns, scope creep, missed SLAs, penalties, reallocated resources, brand damage— then profitability takes a hit.

Access to untapped markets

Opportunities like Load Testing, AI deployments, End to End omnichannel journey testing, and advanced automation validation are now essential in CX environments. Yet without a clear CX assurance framework, many MSPs can’t monetize these opportunities themselves—leaving revenue on the table or left behind for third parties to exploit. Razor changes that. Our platform validates both customer experience and AI initiatives, so our Partners don’t just support these opportunities—they capitalize on them. As the leader in assurance services, Razor turns untapped potential into profitable growth.

Lack of differentiation

When multiple MSPs offer similar CCaaS deployments, the differentiator is no longer the CCaaS stack itself, but the ability to deploy right the first time and then to keep CX running flawlessly. Clients want more than technology — they want peace of mind. Without strong CX assurance capabilities and effective comprehensive CCaaS testing and monitoring, MSPs risk being viewed as vendors rather than trusted advisors.

High CCaaSS complexity

Modern CCaaS environments are increasingly complex:

• Integrations across CRM, workforce management, and multiple digital channels
• Migrations to cloud-native stacks under tight deadlines
• AI rollouts and deployments that require ongoing validation to avoid embarrassing errors
• SLAs that hinge on real-time monitoring and rapid fault detection

CX failures impact not only the end customer but also the MSP’s reputation. Too often, issues are only detected after customers complain. That reactive model doesn’t cut it anymore.

Outsourced assurance

When MSPs hand CX assurance to a third party, they hand over more than the work. They give up revenue, margin, and control of both the budget and the client narrative. The result is eroded trust undermined expertise—and lost business.

What the Occam Partner Program Offers

The Occam Partner Program is designed to help MSPs overcome these challenges. Here’s what makes it different, and what you can realistically expect.

Razor — the CX assurance platform

At the heart of our program is Razor, a platform that validates entire customer journeys across voice, chat, AI, and digital touchpoints. Unlike traditional siloed testing tools, Razor provides end-to-end testing and customer experience assurance.

This gives MSPs the ability to:

• Experience measurable deployment and engineering efficiencies—avoid reworks, test and validate as you go—catch issues and errors early, deliver right the first time every time
• Detect outages and AI misfires before customers notice (entire fully automated End to End Assurance, Monitoring, and Alerting)
• Validate migrations, AI deployments, and integrations with confidence (UAT)

Service opportunities for MSPs

Reselling Razor for sticky revenue

MSPs resell Razor directly into enterprise clients, earning high-margin revenue while increasing customer stickiness. Continuous monitoring creates predictable monthly revenue — transforming one-off projects into recurring revenue for MSPs.

A tiered partner framework (Bronze, Silver, Gold)

The Occam Partner Program isn’t one-size-fits-all. It provides a structured pathway to grow into, with tiers (Bronze, Silver, Gold) offering increasing benefits such as:

• Higher discounts and margins
• More internal ports for validation
• Enhanced sales and enablement support

This ensures partners can start where they are today and scale as they expand their service portfolio.

Dedicated onboarding and sales support from Occam

Occam isn’t just a technology provider. Partners receive onboarding and enablement to get teams up to speed quickly and sales assistance to help close more deals. What’s offered today is real, proven, and available for partners to deploy immediately.

Core business values

At Occam, our values are simple and to the point. With us, you’ll get to:

• Elevate CX
• Grow revenue
• Optimize performance

The Value Pillars for MSPs

To put it simply, the program is built around our three core value pillars:

Elevate CX

By validating the full customer journey and using Razor’s proprietary CX assurance services, MSPs help their clients and protect their brand by delivering flawless CX and then ensuring CX stays flawless.

Grow revenue through professional services

Razor transforms CX assurance into a profit center, ensuring continuous managed services revenue:

• Keep UAT, load testing, and monitoring revenue in-house
• Resell Razor as a recurring service
• Unlock new PS revenue streams tied to AI and digital deployments

Optimize performance and efficiency

MSPs gain the ability to deploy significantly more efficiently, deliver right the first time, avoid costly rework or SLA penalties, and fully test and assure CX environments. That means stronger margins, happier customers, and longer, more meaningful, relevant engagements with customers.

Positioning Against Competitors

Most CX testing still happens reactively or in silos — IVR in one tool, chat in another, and AI left unchecked until users complain. Razor is different. It validates end-to-end CX journeys, ensuring fewer blind spots, smoother go-lives, and both measurable and verifiable proof of deployment. We ensure full-scale end-to-end CX testing so you no longer need to rely on outdated siloed testing tools.

When you bring Razor to your clients, you’re not just selling technology. You’re positioning yourself as a trusted advisor who detects and prevents outages before they happen and ensures clients see a return on their CCaaS investment. This is the beauty with our CCaaS testing and monitoring system.

Partner Value in Practice — MSPs at the Center

The Occam Partner Program is built for today’s Managed Service Providers (MSPs). Because MSPs own the day-to-day delivery of reliable customer experiences, Razor drives the biggest impact where it matters most: revenue, margins, and client trust.Every touchpoint—whether it’s IVR, calls with agents, AI chats, and emails—is swift and efficient.

For Managed Service Providers (MSPs): The Biggest Wins

MSPs don’t just resell Razor—they get their own dedicated instance. That means they can use Razor internally to validate their own infrastructure, strengthen SLAs, and reduce dependence on costly third-party providers. At the same time, they can monetize Razor externally by bundling it with their professional services to deliver enterprise-level assurance, run project work, or offer assurance as a managed service. End customers who want deeper control can even purchase their own Razor instance.

The upside for MSPs includes:

• Keeping UAT, load testing, and monitoring revenue in-house
• Eliminating the use of third-party assurance providers
• Strengthening SLAs and margins with proactive monitoring
• Turning CX assurance from a cost center into a profit center
• Unlocking efficiencies across Engineering, Support, and Professional Services

For Value-Added Resellers (VARs): Differentiation & Bigger Deals

With Razor in your toolkit, Resellers can:

• Differentiate their portfolios with assurance-driven deployments
• Win bigger deals by proving “right the first time” results
• Expand share of wallet by attaching assurance services to core CCaaS sales

For Consultants & Referral Partners: Advisory Value & Commissions

For advisors and referrers, the program offers a way to stay engaged:

• Earn commissions through strategic referrals
• Reinforce your role as a trusted CX advisor
• Extend long-term client relationships by pointing them to proven assurance tools

Across all partner types, the outcome is the same: stronger customer relationships, recurring revenue opportunities, and measurable proof of CX quality.

The Recurring Revenue Hook

Perhaps the most compelling aspect is the recurring revenue model. Razor isn’t a one-and-done tool. Our continuous CX monitoring services mean that MSPs deliver ongoing assurance that CX is working as intended.

This creates:

• Predictable revenue streams for MSPs
• Ongoing assurance and peace of mind for customers
• Long-term loyalty built on measurable value

The Bottom Line for MSPs (and Beyond)

Great Customer Experience is no longer optional. In the fast-moving CCaaS landscape, the partners who can deliver flawless CX at scale will be the ones that thrive. The Occam Partner Program provides the tools, framework, and support to make that possible — without hype, without empty promises, and with real, measurable impact.

For Managed Service Providers (MSPs), the upside is clear: turn assurance from a cost center into recurring revenue while strengthening SLAs and margins.

Value-Added Resellers and Referral Partners also benefit, whether by differentiating their portfolios, closing larger deals, or earning commissions while reinforcing their advisory role.

So, the real question is: are you ready to move CX assurance from a cost center to a profit center? If so, it’s time to explore partnership with Occam.

Next Steps for MSPs, VARs, and Referral Partners

If you’re an MSP executive, sales leader, or technical decision-maker, the Occam Partner Program is built with you in mind — offering the clearest path to expand services, grow revenue, and strengthen your CX assurance portfolio.

If you’re a Value-Added Reseller (VAR), the program helps you differentiate your portfolio and win larger deals with assurance-led deployments.

And if you’re a consultant or Referral Partner, it provides a proven way to stay engaged, add credibility to your client relationships, and generate ongoing commissions.

• Primary action: Apply to the Occam Partner Program
• Secondary action: Not ready to apply yet? Book a 20-minute Fit Check to see if the program is right for your business.

Either way, the first step is simple — and it could be the most important one you take to secure your role as a trusted CX partner in today’s competitive market.